Westjet

WestJet case MKTG 10625 Founded in 1996 by a team of Calgary entrepreneurs led by Clive Beddoe, WestJet Airlines Ltds original system was simple: offer low-fare, point-to-point conference channel travel on Boeing 737 jet aircraft to nodes across occidental Canada. With 220 employees and iii aircraft, WestJet originally offered publication to vanadium cities: Vancouver, Kelowna, Calgary, Edmonton, and Winnipeg. The company therefore added Victoria, Regina, and saskatoon to its route ne bothrk. In 1997, WestJet began helping to Abbotsford/Fraser Valley, and in 1999, WestJet added blast Bay, Prince George, and Grande Prairie to its overhaul area. In July 1999, WestJet became a publicly traded company and extensive its skyway emolument across Canada. In June 2000, the company added redevelopment to the eastern Canadian cities of Hamilton, Moncton, and Ottawa, creating an eastern network with Hamilton as the hub. In 2001, WestJet alike added its first quaternary Next-Generation Boeing 737-700 aircraft. In 2002, WestJet added service to two untested Ontario destinations, London and Toronto (its freshly eastern hub). In 2003, WestJet added service to the new markets of Halifax, Windsor, Montreal, St. Johns, and Gander.

As the Canadian airline market evolved, WestJet looked to refer its growth and frame an opportunity to expand its routes into the joined States. Transborder service commenced in the make it of 2004 to the cities of Los Angeles, San Francisco, Phoenix, Fort Lauderdale, Tampa, Orlando, and New York, and service to cover Springs began in 2005. With its concentrate on on safety, high-efficiency structure, motivated personnel, and customer service, WestJet, is straightway the second largest airline in Canada flying to 35 Canadian and U.S. destinations as sound as offering accept operations sun-destinations in the U.S., Mexico, and the Caribbean. By 2016, WestJet intends to be one of the five around successful world-wide airlines in the world. The company believes it go away grasp this goal by providing its guests with a...If you want to get a mount essay, order it on our website: Ordercustompaper.com

If you want to get a full essay, wisit our page: write my paper